Head to head
Fortuneo vs AJ Bell — which broker is better?
Fortuneo or AJ Bell? Fees, regulation, platform and product range compared side by side — with a verdict drawn from the data.
Fortuneo
A French bank's brokerage arm: PEA and PEA-PME without custody fees and, on the Starter tariff, a free first Euronext order of up to EUR 500 each month — for residents of France.
- Stocks (per order)
- 0.15 %
- Minimum deposit
- €100
- FX conversion
- 0.12 %
Risk warning: investing in securities involves risk. You may lose some or all of the capital you invest.
AJ Bell
The value pick among the big UK platforms — low, capped charges without giving up service.
- Stocks (per order)
- £5
- Minimum deposit
- £250
- FX conversion
- 0.75 %
Risk warning: investing in securities involves risk. You may lose some or all of the capital you invest.
Advertising disclosure: where a partnership is active, we may earn a commission through broker links. The provider’s terms apply. Commissions do not influence our ratings; paid placements are separately labelled as sponsored.
The verdict in numbers
Four decision axes, each derived from the recorded data.
Overall AJ Bell takes it, 4.1 against 4.0 out of 5. AJ Bell is the cheaper of the two: a reference EUR 5,000 stock order costs €5.85 there against €7.50. AJ Bell scores 86 against 83 out of 100 on the group index. Your account's protection depends on its legal entity. AJ Bell covers more ground with 7 of 14 asset classes against 5. On platform and app AJ Bell is ahead, 4.1 against 4.0 out of 5. Which one is right depends on which of these axes matters for your trading profile.
Fortuneo- 4.0
AJ Bell- 4.1 — Better
Fortuneo- €7.50
AJ Bell- €5.85 — Better
Fortuneo- 83 of 100
AJ Bell- 86 of 100
Fortuneo- 5/14
AJ Bell- 7/14 — Better
Fortuneo- 4.0
AJ Bell- 4.1 — Better
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Data as of: 02 Nov 2026
| Criterion | Fortuneo 4.0 Risk warning: investing in securities involves risk. You may lose some or all of the capital you invest. | AJ Bell 4.1 Risk warning: investing in securities involves risk. You may lose some or all of the capital you invest. |
|---|---|---|
| Overall score | 4.0 | 4.1 — Better |
| Group index | 83 of 100 | 86 of 100 |
| Best for | French residents building a PEAMonthly savers buying Euronext shares and ETFsFund investorsCustomers who want banking and investing at one French bank | Cost-conscious UK investorsShare and ETF portfolios in an ISASIPP and drawdown saversInvestment trust investorsInvestors who want low fees with real support |
| Regulation | ACPRECB | FCA |
| Top-tier licences | 2 — Better | 1 |
| Investor protection | €100,000 — Better | £85,000 |
| Listed group | No | Yes |
| Banking licence | Yes | No |
| Segregated client accounts | Yes | Yes |
| Negative balance protection | No | Yes |
| Audited financials | Yes | Yes |
| Disclosed regulatory actions | None | None |
| Founded | 2000 | 1995 |
| Headquarters | Courbevoie, FR | Salford, Manchester, GB |
| Fees | 3.9 | 3.9 |
| Safety & regulation | 4.5 | 4.5 |
| Trading platform | 3.9 | 3.9 |
| Product range | 4.0 — Better | 3.4 |
| Mobile app | 4.0 | 4.3 — Better |
| Research | 3.6 | 3.8 — Better |
| Customer support | 3.8 | 4.4 — Better |
| Deposit & withdrawal | 3.8 | 4.2 — Better |
| Account opening | 4.0 | 4.4 — Better |
| Education | 3.5 | 3.8 — Better |
| Reference order EUR 5,000 | €7.50 | €5.85 — Better |
| Minimum deposit | €100 — Better | £250 |
| Stocks (per order) | 0.15 % | £5 — Better |
| US stocks | 0.12 % | £5 — Better |
| ETFs | 0.15 % | £5 — Better |
| Options | Not offered | Not offered |
| Futures | Not offered | Not offered |
| Crypto | n/a | Not offered |
| Bonds (order) | n/a | £5 |
| Funds (order) | tiered | £1.50 |
| EUR/USD spread | n/a | n/a |
| Index CFD spread | n/a | n/a |
| FX conversion | 0.12 % — Better | 0.75 % |
| Inactivity fee | n/a | None |
| Custody fee | None — Better | 0.25 % p.a. |
| Withdrawal fee | free | free |
| Deposit fee | free | free |
| Overnight financing | n/a | n/a |
| Other fees |
|
|
| Asset classes (of 14) | 5 | 7 — Better |
| Exchanges | n/a | 24 |
| Stocks | Yes | Yes |
| ETFs | Yes | Yes |
| Options | No | No |
| Futures | No | No |
| Forex | No | No |
| CFDs | No | No |
| Crypto | No | No |
| Bonds | Yes | Yes |
| Funds | Yes | Yes |
| Commodities | No | Yes |
| Indices | No | Yes |
| Warrants | Yes | Yes |
| Spread betting | No | No |
| Social trading | No | No |
| Crypto access | no crypto | no crypto |
| Platforms | Fortuneo website and client areaFortuneo appLive Trader | AJ Bell websiteAJ Bell mobile appAJ Bell DodlAJ Bell Investcentre |
| Demo account | No | No |
| Fractional shares | No | No |
| Maximum leverage | We found no CFDs and no spot forex in Fortuneo's published offer, so there is no ESMA leverage cap to quote. | n/a |
| Account opening | Online: application form, electronic signature and upload of an identity document and a proof of address less than three months old; the account is activated by a first payment of at least EUR 100. Fortuneo publishes no processing time | Fully online, typically 10–15 minutes with a National Insurance number and UK bank details; usable same day in most cases |
| Account types | PEA (plan d'épargne en actions)PEA-PME-ETICompte-titres ordinaire (CTO)Gestion sous mandat (managed PEA or compte-titres) | Dealing accountStocks and Shares ISALifetime ISAJunior ISASelf-Invested Personal Pension (SIPP)Junior SIPPAJ Bell DodlReady-made pension |
| Payment methods | SEPABank transferDebit cardCheque | Bank transferDebit card |
| Account currencies | EUR | GBP |
| Deposit time | Transfers from another bank show within 48 to 72 business hours according to Fortuneo; a Fortuneo current account can pay into a PEA or PEA-PME by transfer in the client area; card top-ups credit immediately but only from the seventh month after opening; cheques depend on postal delays | Instant bank transfer credits immediately; debit card by 3pm the next working day; Direct Debit takes 3–5 working days to show in the account |
| Withdrawal time | By SEPA transfer from the cash account, free online; Fortuneo publishes no withdrawal time for securities accounts | Usually 1–3 business days to a nominated UK bank account |
| Free withdrawals | n/a | n/a |
| Languages | French | English |
| Channels | PhoneEmailLive chat | PhoneEmailLive chatTicket system |
| Availability | Help centre by phone Monday to Friday 08:00–20:00 and Saturday 09:00–18:00 (French time, excluding public holidays); chat and e-mail through the app and client area; a separate line for prospects runs Monday to Friday 09:00–19:00 and at weekends 09:00–18:00 | Monday to Friday 08:00–19:00, Saturday 10:00–14:00 (UK time); no Sunday hours |
Strengths and weaknesses side by side
Editorial assessment based on the recorded data.
Fortuneo
A French bank's brokerage arm: PEA and PEA-PME without custody fees and, on the Starter tariff, a free first Euronext order of up to EUR 500 each month — for residents of France.
Pros
- Starter makes the first Euronext order of up to EUR 500 each month free and charges 0.35% on every other order (the price list sets no minimum); Progress charges EUR 4.90 up to EUR 3,000 and Trader Pro EUR 9.50 up to EUR 10,000
- No opening, account-keeping or custody fee on the PEA, PEA-PME-ETI or compte-titres
- Arkéa Direct Bank holds a French banking licence from the ACPR, and the ECB lists it among the entities of the significant Crédit Mutuel group
- FGDR protection of EUR 100,000 on cash and EUR 70,000 on securities per investor and institution
- PEA and PEA-PME-ETI with IFU tax reporting; inside the plans the legal cap of 0.5% per online order limits brokerage on small orders
- Broad range: about 30,000 shares, more than 12,000 ETFs, 49,000 funds and 7,500 bonds, plus about 42,800 turbos, warrants and certificates
- Currency conversion at the next-day rate plus 0.12%, and a free Live Trader desktop platform with real-time Euronext prices
- Phone support six days a week (Monday to Friday 08:00–20:00, Saturday 09:00–18:00), plus chat and e-mail in the app and client area
Cons
- Effectively for residents of France: the PEA needs French tax residence, and from abroad only French nationals can open the compte-titres
- Expensive outside Euronext and the US: German, UK and Swiss orders cost 0.20% with a EUR 20 minimum plus EUR 30 of foreign-broker fees on every tariff
- One tariff per account and EUR 60 to switch; on Starter a US order also costs at least EUR 50
- We found no options, futures, CFDs, crypto, fractional shares or automatic ETF savings plan in the published offer
- Live Trader needs Java 8 or later and does not run on phones or tablets; site, app and support are in French only
- Closing a PEA or PEA-PME costs EUR 85, and moving securities out costs EUR 15 per line (capped at EUR 150 for a PEA)
Best for
AJ Bell
The value pick among the big UK platforms — low, capped charges without giving up service.
Pros
- Custody charge on shares, ETFs and investment trusts capped at GBP 3.50 a month in the Dealing account and ISA, and GBP 10 a month in the SIPP — GBP 42 and GBP 120 a year respectively
- GBP 1.50 online fund dealing is among the cheapest on any UK platform, and regular monthly investing is free from GBP 25
- Share dealing at GBP 5.00, falling to GBP 3.50 in any month following one with 10 or more share deals
- Listed on the London Stock Exchange under AJB as a FTSE 250 constituent, with published audited accounts and FCA regulation
- Which? Recommended Provider for eight consecutive years, 2019 to 2026 — the only investment provider to achieve that run
- Six-day customer support: phone 08:00–19:00 on weekdays and 10:00–14:00 on Saturdays, plus live chat and secure message
- Free transfers in and out, free withdrawals, free cash holding with interest paid, and no inactivity fee
- 24 international markets and a deep menu — over 4,000 funds, over 3,500 ETFs, over 400 investment trusts, bonds, gilts, ETCs and warrants
Cons
- The 0.25% custody charge on funds is uncapped up to GBP 250,000, so a GBP 200,000 fund portfolio pays GBP 500 a year where a flat-fee platform charges under GBP 100
- Foreign exchange starts at 0.75% on the first GBP 10,000 of a trade, with a further 0.5% taken when overseas dividends are converted into sterling
- Six of the 24 international markets — Australia, Hong Kong, Japan, New Zealand, Singapore and South Africa — are telephone-only with a GBP 10,000 minimum order, which effectively puts them out of reach for most retail portfolios
- No options, futures, spread betting, CFDs, direct crypto or fractional shares, and no demo account to test the platform first
- In-house research is thinner than Hargreaves Lansdown's: a favourite-funds list and Shares Magazine content rather than a full analyst desk with written coverage of individual holdings
- Sterling is the only cash currency, so a round trip in a US share crosses the FX spread twice with no way to hold dollars between trades
Best for
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Risk warning: investing in securities involves risk. You may lose some or all of the capital you invest.
Advertising disclosure: where a partnership is active, we may earn a commission through broker links. The provider’s terms apply. Commissions do not influence our ratings; paid placements are separately labelled as sponsored.
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